World Creativity & Innovation Day (#WCID) is observed on 21 April, six days after Leonardo da Vinci’s birthday and one day before International Mother Earth Day.
The World Day encourages creative multidisciplinary thinking to help achieve a sustainable future.
Discover the World Creativity and Innovation Day
The foundation in Canada on 25 May 2001
The Canadian resident Marci Segal, the founder of the World Day, began studying creativity in 1977 at the International Center for Studies in Creativity, SUNY Buffalo. She thought, “Wouldn’t it be great if people knew how to use their natural ability to generate new ideas, make new decisions, take new actions and achieve new outcomes, to make the world a better place and to make their place in the world better too?”.
The purpose of the World Creativity Day
The purpose for World Day is to remind and encourage people to use their creativity. To make the world a better place and to make their place in the world better too. April 21, the day before Earth Day, April 22, was chosen as World Creativity & Innovation Day. This to emphasize the importance of using new thinking to create a decent life for all on a sustainable planet. April 21 is a placeholder in time to give people a reason and opportunity to use imagination productively, to release new thinking, and to celebrate that.